Webinar for Exhibitors
DDW Administration hosted a webinar for exhibitors designed to help them get more out of their presence at DDW 2013.
Addressing the Knowledge Gap in Exhibiting
Presenter: Kate McCullough, Industry & Exhibit Operations Manager, DDW Administration
The presentation discussed the following objectives:
- Address the environmental, economic and financial, and technological challenges facing exhibitors.
- Discuss the importance of measurement and ROI.
- Discuss the importance of pre- and post-show marketing.
- Provide valuable resources and tools for exhibitors of all sizes to help improve their presence at DDW.
Watch the video: